Allwyn Group (“Allwyn”) is a leading multi-national lottery operator.We believe that lotteries can transform lives and life chances. CRHC, the Company and Swiss NewCo and their respective directors and executive officers, under SEC rules, may be deemed to be participants in the solicitation of proxies of CRHC stockholders in connection with the Business Combination. The Form F-4 will be sent to each of CRHC’s shareholders, and Allywn Entertainment AG and CRHC will file other relevant materials with the SEC in connection with the proposed business combination. The assumptions and estimates underlying the prospective financial information are inherently uncertain and are subject to a wide variety of significant business, economic and competitive risks and uncertainties that could cause actual results to differ materially from those contained in the prospective financial information. The Company and CRHC caution that the foregoing list of factors is not exclusive or exhaustive and not to place undue reliance upon any forward-looking statements, including projections, which speak only as of the date made. This communication includes “forward-looking statements” within the meaning of the “safe harbor” provisions of the Private Allwin Casino Securities Litigation Reform Act of 1995 with respect to the proposed business combination between CRHC and the Company (the “Business Combination”).
Changing lives every day
- Allwyn, incoming licensee for the Fourth National Lottery Licence, set out some next steps for National Lottery retailers.
- Allwyn UK, the incoming operator of The National Lottery, announce the appointment of Heart & Science as its preferred media partner for the Fourth National Lottery Licence
- We forecast the business delivering attractive revenue, profit and cashflow growth, creating attractive long-term value for investors.
- Allwyn is delighted to announce that it will be increasing the size of its retail sales team by 50%
- Allwyn will invest in retailers to support the recovery and transformation of high streets up and down the country.
Karel Komárek, Chairman of the Board of Allwyn and Founder of KKCG Investment Group, Allwyn’s majority owner, stated, “Listing on the NYSE is the next chapter in Allwyn’s history and track record of shared success benefitting players, communities, governments and investors. “I am immensely proud of what the team have delivered and the part I have been able to play over these last two years in leading them. I look forward to working with our UK team and partners, along with colleagues from throughout the Allwyn Group to deliver on our commitment for a bigger, better and safer National Lottery.”
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Alastair was previously a member of the London 2012 bid team and worked with the Organising Committee for the London 2012 Olympic and Paralympic Games from start to finish. Samantha Sheriff, Chief People & Places Officer at Allwyn, previously served as Chief People Officer at both Allwyn and at Camelot during 2023, taking on a dual role to support the smooth transition from the Third to the Fourth National Lottery Licence. Chris previously held a number of roles in UK retail, specialising in channel growth and operations. Al previously held senior finance roles in a number of blue-chip companies including Sky, BT and Barclays. Andria was formerly EMEA CEO at Tag Worldwide, a global marketing production business, having previously held the position of CEO of EMI in the UK and Ireland. Our ambition is to be the lottery operator of choice.
Driven by People, United by Purpose
- Allwyn urge any independent retailers who have not yet completed their Transfer of Retailer Agreement (TRA) from Camelot to Allwyn to do so as soon as possible
- If your application is shortlisted, one of our Talent Acquisition team will be in touch for a conversation to discuss the role, your experience and what you are looking for.
- We want to empower disabled people to apply with confidence, knowing they’ll be welcomed and supported.
- Allwyn celebrates the role of National Lottery players in Team GB’s and ParalympicsGB’s success with ‘Paris 2024’, Leo Burnett’s first major strategic work for the operator
- Over the course of our 10-year licence period we plan to double returns to National Lottery-funded projects.
We are immensely proud of having been entrusted with the stewardship of this national institution as the operator for the ten years of the Fourth Licence. He led the team that won the bid to operate the Fourth Licence and has guided it whilst the various legal challenges have been addressed, since we were awarded Preferred Applicant status in March 2022. I’m really looking forward to working with Justin, the Allwyn board and the wider management team to manage the transition as we take over in 2024.” “The whole team at Allwyn is immensely proud to be taking on the responsibility for growing the National Lottery over the next ten years. As the new operator of the National Lottery, Allwyn will prioritise the protection of all participants, particularly those who are vulnerable, and discourage excess, unaffordable play whether online or in stores.
Leading global lottery operator
Allwyn launches Operation Guardian to help retail partners sell The National Lottery even more safely Allwyn UK, the incoming operator of The National Lottery, announce the appointment of Heart & Science as its preferred media partner for the Fourth National Lottery Licence Hi-tech digital dispenser marks first change to how National Lottery Scratchcards are bought in 30 years Allwyn looks to the future with innovative National Lottery Scratchcard technology at Asda store Allwyn partners with ITV to celebrate The National Lottery’s impact on women’s football and support the FA’s Big Football Day Allwyn races out of the blocks with huge new National Lottery campaign to celebrate player support for Team GB and ParalympicsGB
Inclusive
“Allwyn’s new licence will see The National Lottery fund even more important initiatives through its commitment to raising millions more pounds for good causes. We want the birthday year, and the decade that follows, to be full of more unmissable and unforgettable moments for more people in more ways.” It will be a journey that will take time – but one that has many incredible milestones along the way, offering us more opportunities to reflect on all the good that comes from it. Allwyn will also directly invest a ring-fenced £1 million every year from its own profits into social value initiatives, in collaboration with its operational and business partners, to help deliver a positive legacy.
I’ve had some great conversations with Allwyn over the last year and I know how seriously they’re taking their commitment to retailers, so I’m really excited to see what the next decade brings.” The high street will continue to play an important role over the coming decade with over 40,000 retailers selling National Lottery products. Allwyn’s games strategy over the course of the licence aims to create even more new millionaires and prize winners.
With consumers expecting the option to experience and pay for entertainment online, Allwyn is building stronger, more individualized and more valuable relationships with our customers. I recognise that the next period requires a different leadership approach, better connected to our group, and the leadership team of the outgoing licensee, Camelot UK Limited, and this is therefore the right time for change.” Beyond Allwyn’s stewardship of the National Lottery, the Company is committed to a wider societal contribution centered on three priority areas of protecting the planet through sector-leading net zero plans, empowering people through greater diversity and accessibility and supporting prosperous places by bringing innovation and investment to UK high streets across the country. Allwyn’s plans will transform and improve the way the National Lottery operates; bringing more efficiency, greatly improving convenience and access for participation, utilising technology to protect players from gambling harm and providing new and exciting ways to play.
In addition to in-store changes, Allwyn is investing in a broader technology transformation programme to support the modernisation of The National Lottery, including the move to a new technology platform with Scientific Games. Allwyn has today launched a special competition to thank National Lottery independent retailers for all of their support Allwyn thanks retailers for their continued support during upcoming significant upgrades The benefits to retailers from selling The National Lottery and operator Allwyn’s plans to help Scotland’s high streets were set out by renowned retailer and Allwyn Chair, Justin King CBE
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The changes we need to make to achieve these ambitions are largely behind the scenes and relate to technology and infrastructure. It’s a balance that lets us come together to connect, while keeping the flexibility to support your lifestyle.Sustainability is central to how we design and operate our spaces, with our offices powered by renewable energy with long-term impact in mind. Natural lighting, biophilic design features, and accessible layouts all contribute to spaces that feel energising and inclusive.We embrace a hybrid way of working, while each team works slightly differently, we typically spend three days per week in the office. Letting colleagues know that some extra help, understanding, or just more time might be needed. We advertise all our jobs on this platform to ensure our jobs are accessible to more people.
